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Toto Wolff Preparing to Sell Shareholding Valuing Mercedes Formula 1 Team at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has guided Mercedes to historic achievements in F1

Mercedes team principal Toto Wolff is engaged in final negotiations to offload a portion of his shareholding in the Mercedes Formula 1 team.

The deal estimates Mercedes at £4.6bn – an unprecedented figure for an F1 team – following McLaren was appraised at £3.5 billion in a change of ownership structure in September.

The Austrian executive, who owns a 33% stake of Mercedes F1, would sell a shareholding in the region of five percent.

The 53-year-old would stay on as team boss and chief executive officer if the sale goes through.

Ownership Structure

The other shareholders in the team are Mercedes and industrial group Ineos Group, who each also own a third of the company.

A Mercedes spokesperson said: "We are providing no comment on the matter. The governance of Mercedes F1 will remain unaltered, and each shareholder are fully committed to the ongoing success of the brand in Formula One."

Valuation Increase

The deal would represent a substantial rise in worth of the Mercedes team after Ineos Group bought its stake for £208m in 2022.

This surge reflects the expansion in market values of Formula 1 outfits in the past few years as a consequence of the increasing appeal of Formula 1 around the world.

This trend was evident with the success of the F1 movie starring Hollywood star Brad Pitt, which was released in summer 2023 and earned over $630 million (£458 million) at cinemas worldwide.

The film represents the actor's top-grossing film and the most successful sports film ever released.

Current Performance

Mercedes are second in the team standings, behind McLaren, with three Grands Prix left in the current championship.

Mercedes' primary racer George Russell has secured victory in 2 of the 21 grands prix so far and is fourth in the drivers' championship behind McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team secured a record eight straight constructors' championships and seven drivers' titles, six for Lewis Hamilton and one for Nico Rosberg, between 2014 to 2021.

HH
By

Heather Hughes

A seasoned gaming analyst with over a decade of experience in the UK online casino industry, specializing in slot reviews and player strategies.

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